The Arkansas Department of Education has joined Governor Mike Beebe, AT&T,* Arkansas Children’s Hospital and the Arkansas State Police to sponsor a new campaign to raise awareness about the risks of texting while driving. The message to all wireless consumers, especially youth, is that text messages can – and should – wait until after driving.
The Arkansas effort is part of a new national campaign that will incorporate print, radio, TV and online advertising as well as in-store signage, collateral and online billing by AT&T. Parents, high school educators and, most importantly, youth, can visit AT&T’s online resource center at http://att.com/txtngcanwait..'>http://att.com/txtngcanwait'>http://att.com/txtngcanwait.. The site includes downloadable information about texting while driving such as a parent-teen pledge, a teen-teen pledge, a poster, a brochure, safety tips and more.
The materials are also available through links from the Educators and Parents and Students pages on the Arkansas Department of Education Web site at ArkansasEd.org.
Please use these as possible in schools to alert drivers of all ages to the very real risks associated with texting while driving.